StackMarks - leaders in functional data & campaign science
Use StackMarks Advanced Analytics for Agency to unleash the power of user level analytics in your Meta campaigns
1. Solution Setup
Setup client AA instance
Deep dive into campaign user data
2. Audience Opportunity
Run queries across campaign audiences
Unique user efficiencies unlock ROI
3. Unique KPI
User-level metrics from paid social
Drive higher engagements from deep creative insights
Measurement Powerhouse
The reality for media agencies is that you’re already in the data science business. CMO’s demand measurement solutions. Meanwhile the industry keeps evolving.
StackMarks is your secret weapon for cookieless insights. We provide advanced analytics as a service to level up campaign user insights. We empower agencies like never before.
Our Advanced Analytics solution allows you to gain first party user level insights across your Meta campaigns and onboard first party customer intelligence from your client data stacks.
If you want to ensure every campaign is running with top marks and optimized for peak performance then StackMarks AA is for you. We help extract the maximum return from your client campaign investments and leave no opportunity behind.
Why choose StackMarks
Opportunity Snapshot
Easy quick start to identify ROI opportunities inside your paid social today
Uniques over Time
Understand the true impact of unique reach & frequency
Cookieless Measurement
Futureproof campaigns with cookieless measurement
Deep Creative Insights
Advanced user level creative and placement analysis
Unique Metrics
Deep dive into data for path to purchase insights
Live Dashboards
Powerful dashboards to analyse user level campaign data
Next-level visibility for your Meta campaigns
Designed for Digital Media Agencies
Tailored for agency teams to understand the drivers of Meta campaign performance by unlocking deep insights into unique user behaviors.
Advanced Analytics is a cookieless reporting solution. It’s designed for clients to onboard their first party data and create matched intelligence with advertiser data.
Deep dive into your prospect to customer journey and understand what drives meaningful engagements and performance on Meta so you can build lasting growth for clients.
Our solutions help extract audience overlap between brand and direct response campaigns. Advanced Analytics will give actionable insights from a closed-loop measurement system, so you can improve campaign results and create value for clients. StackMarks is your secret weapon to produce more conversions from your paid social investment.
What our clients say about us
Future of Paid Social Reporting
Adding StackMarks to our agency reporting suite, has saved time, improved performance and sets up our clients for the next generation of cookieless measurement.
Max Flanigan
Managing Director of Noble Five
Amplifies Paid Social Results
This collaboration with our in house agency has been hugely beneficial for our business and ensured that we consistently outperform our targets.
Kylie Hall-Haydon
Director of Marketing, Wiley Australia
Want to ask something from us?
What is Meta Advanced Analytics?
Advanced Analytics is a data clean room environment hosted on Meta infrastructure that is designed to connect first-party publisher data with first-party advertiser data.
What is StackMarks AA for Agency?
StackMarks is a service that runs on the Meta AA infrastructure that connects data templates and user level metrics with data integrations that generate aggregated insights within the StackMarks environment so that agencies to optimise client campaigns on Meta properties.
What is the StackMarks Agency SaaS platform?
StackMarks has built a web app that packages up campaign science analysis using matched data from clean room solutions. Currently we support the Meta AA clean room environmment but are in talks with other platform and publisher partners.
What is inside the Agency SaaS platform?
StackMarks for Agency includes a dashboard that provides a visualisation layer for outputs from our data science analysis of matched data from Meta Ads.
What is matched data?
Matched data is the term used to describe the matching of two first party datasets. For instance - publisher login data and brand customer data. Matched data offers analysts the flexibility to utilise sales and customers insights to refine media campaign investments.
What use cases can Agencies complete within the platform?
The StackMarks Agency dash is designed for teams that run Meta Ad campaigns and want to understand unique user insights.
The use cases we support include:
• Audience Saturation Insights - to keep new reach as cheap as possible
• Audience Overlaps - increased ROAS through reduced audience and campaign overlaps
• Creative & Placement Analysis - unique user insights for creative production